Terms & Conditions

Last updated: July 14, 2026

1. Acceptance of Terms

By accessing or using any products, services, websites, or platforms operated by Obsidio Labs ("Company", "we", "us", or "our"), you agree to be bound by these Terms and Conditions. If you do not agree to all of these terms, you may not access or use our services. These terms apply to all visitors, users, and clients who access or use our services.

2. Description of Services

Obsidio Labs operates SyncPulse, a real-time TV-to-digital advertising synchronization platform provided as a multi-tenant software-as-a-service (SaaS) to advertising agencies and direct-brand advertisers. SyncPulse uses audio fingerprinting technology to detect when a client's advertisement airs on broadcast television. Upon detection, the platform automatically activates or pauses the client's corresponding digital advertising campaigns across connected platforms, including Google Ads, Meta, TikTok, Display & Video 360 (DV360), and Google Ad Manager, and restores them to their prior state when the detection window expires.

Our services include, but are not limited to:

  • SyncPulse: real-time detection of broadcast television advertisements and automated coordination of the corresponding digital advertising campaigns.
  • Campaign performance reporting drawn from connected advertising platforms and presented through the SyncPulse dashboard.
  • Consulting, integration, and support services related to SyncPulse and our AdTech offering.

We reserve the right to modify, suspend, or discontinue any aspect of our services at any time, with or without notice.

3. Use of Services

You agree to use our services only for lawful purposes and in accordance with these Terms. You agree not to:

  • Use our services in any way that violates applicable local, national, or international law or regulation.
  • Reproduce, duplicate, copy, sell, or exploit any portion of our services without express written permission.
  • Attempt to gain unauthorized access to any part of our services, systems, or networks.
  • Transmit any unsolicited or unauthorized advertising, promotional material, or spam.
  • Engage in any conduct that restricts or inhibits anyone's use or enjoyment of our services.

4. Third-Party Platform Integrations

SyncPulse integrates with third-party advertising platforms, including Google Ads, Meta, TikTok, Display & Video 360 (DV360), and Google Ad Manager. To use these features, you authorize SyncPulse to connect to your own (or your clients') advertising accounts through the relevant platform's official API using OAuth or equivalent authorization. By connecting an account, you represent and warrant that:

  • You have the authority to grant access to, and to authorize automated management of, the connected advertising account, including where you act on behalf of a brand client.
  • You will comply with the terms of service, advertising policies, and developer or business terms of each connected platform, including the TikTok for Business Terms, the TikTok Developer Terms of Service, and the Meta Platform Terms and Meta Developer Policies.
  • You understand that SyncPulse acts on your instructions to read campaign performance data and to change campaign status (activate or pause) on the connected platforms, and that Obsidio Labs does not own or control the connected accounts.

Your use of each connected platform remains governed by that platform's own terms. Obsidio Labs is not responsible for changes to, or the availability of, any third-party platform or API. You may revoke SyncPulse's access to a connected account at any time through the relevant platform or by contacting us.

5. Intellectual Property

All content, features, and functionality of our services — including but not limited to text, graphics, logos, icons, images, audio clips, data compilations, and software — are the exclusive property of Obsidio Labs or its licensors and are protected by applicable intellectual property laws. You may not use, reproduce, or distribute any content from our services without our prior written consent.

6. Client Data and Privacy

As part of providing our services, we may process data on behalf of our clients, including data accessed from connected advertising platforms. All data processing activities are governed by our Privacy Policy and any applicable data processing agreements. We are committed to handling all data in compliance with applicable data protection regulations, including the GDPR where relevant.

7. Limitation of Liability

To the fullest extent permitted by law, Obsidio Labs shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or related to your use of our services, even if we have been advised of the possibility of such damages. Our total liability to you for any claims arising out of or relating to these terms or our services shall not exceed the amount you paid us in the twelve months prior to the claim.

8. Disclaimer of Warranties

Our services are provided on an "as is" and "as available" basis without any warranties of any kind, either express or implied. We do not warrant that our services will be uninterrupted, error-free, or free of viruses or other harmful components. We disclaim all warranties, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

9. Governing Law

These Terms shall be governed by and construed in accordance with applicable law, without regard to its conflict of law provisions. Any disputes arising under these Terms shall be subject to the exclusive jurisdiction of the competent courts in the jurisdiction where Obsidio Labs is incorporated.

10. Changes to Terms

We reserve the right to modify these Terms at any time. We will provide notice of significant changes by updating the date at the top of this page. Your continued use of our services following any changes constitutes your acceptance of the revised Terms. We encourage you to review these Terms periodically.

11. Contact

If you have any questions about these Terms and Conditions, please contact us through the contact form on our website or reach out to our team directly. We are committed to addressing any concerns promptly and transparently.